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Stockists

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The Proposition

We invite stockists to learn more about the SpongeBob SquarePants kids’ vitamins range, its market appeal and how they can get involved.
  • ParkAcre
  • The opportunity
  • Profitable pricing
  • Terms & conditions
The SpongeBob SquarePants kids’ vitamins range is manufactured by ParkAcre, one of the UK’s largest fully integrated contract manufacturers of Vitamins, Minerals and Supplements (VMS).

Based in Lincolnshire, ParkAcre has over 15 years’ experience in VMS manufacturing and is licensed to sell the SpongeBob SquarePants range in 68+ countries globally. ParkAcre will be your point of contact for stocking this product range.

The SpongeBob SquarePants kids’ vitamin range offers an unparalleled opportunity for stockists in the children’s vitamins market, combining one of the top global children’s brands from Nickelodeon with one of the UK’s leading nutraceutical manufacturers, ParkAcre.

The range includes our exciting new innovation, a Multivitamin Fizzy Drink, as well as a range of vitamin Chewables, offering much-needed variety for this growing market.

The product range provides enticing prices for both stockists and consumers.

As a UK based and operated manufacturer, ParkAcre can offer competitive profit margins for stockists, while also offering a key USP for consumers in terms of price point and quantity; most comparable products for the vitamin Chewables only come in packs of 30 tablets. Notably, our Multivitamin Chewables offers the lowest price per tablet when compared to 12 directly competing products, at £0.12 per unit.

As a global brand looking to increase worldwide stockists, ParkAcre has an expectation of the minimum order quantity (MOQ) from stockists.

With this in mind though, ParkAcre is open to discussions within new markets and invite all stockists to get in touch to find out how we could best work together.

The Range

  • Leading kids’ brand
  • Brand in demand
  • Multivitamin Fizzy Drink
  • Vitamin Chewables
SpongeBob SquarePants is a world-renowned children’s brand, celebrating humour and happiness.

Last year the brand saw a 32% global revenue growth versus the previous year. The brand notably has a huge digital fanbase as the most followed ViacomCBS show across all platforms and the number one Nick franchise on YouTube.

The SpongeBob SquarePants brand has growing global popularity - covering 200+ territories in 40+ languages.

The franchise has a whopping 96% global awareness, with 7 out of 10 people aged 6-24 years old, claiming to be a SpongeBob fan.

ParkAcre is excited to include a new product development (NPD) in the range: the Multivitamin Fizzy Drink Tropical Flavour.

It comes in handy single serving sachets adorned with various SpongeBob characters and encourages kids to prepare the healthy drink themselves following three easy steps – pour, mix and fizz. The product is unique to the market and gives stockists the chance to offer consumers greater variation in their kids’ vitamins section.

The range also includes a selection of vitamin Chewables, all in packs of 60 tablets: Multivitamin, Brain Formula, Immune Support, and Vitamin D.

Each individual product includes personalised branding with carefully selected SpongeBob SquarePants characters, and specific USPs.

Nickelodeon

  • Licensing
  • ViacomCBS support
  • Additional Nickelodeon brand opportunities

SpongeBob SquarePants is a leading Nickelodeon property, and as a licensee of the brand ParkAcre has exclusive rights to market SpongeBob SquarePants vitamin-based products in 68+ countries across Europe, the Middle East and Africa.

ViacomCBS is a leading, global premium content company delivering to audiences across television, streaming, live events, merchandise and more.

Its global brand portfolio includes Nickelodeon, the top entertainment brand for kids. With the licensing of its brands ViacomCBS offers invaluable marketing and advertising support and consultation towards the end goal of a successful global execution of the brands.

ParkAcre also holds a license for the PAW Patrol kids’ vitamin range, targeted at slightly younger children than the SpongeBob SquarePants range, which has opportunities for global stockists.

PAW Patrol is the number one pre-school show in the world with 64% global brand awareness among kids. The PAW Patrol range is licensed to market in 68+ markets globally.

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Strategic Marketing & PR

  • Proactive marketing
  • Public relations
  • Content marketing
  • Marketing in-store and online
Strategic multi-channel marketing activity will be used to support product launches and key promotions.

This will be supported by brand-awareness activity driven by brand channels across digital and traditional media.

Strong media engagement is used to maintain interest in the SpongeBob SquarePants kids’ vitamin range and uphold its positive reputation.

Additional PR activities will be implemented across key moments in time and news announcements.

Content marketing will be used to promote the range and build the SpongeBob SquarePants kids’ vitamins brand with high quality and relevant content.

For example, nutrition and health blogs, educational activities and tips and advice for parents.

ParkAcre is able to offer additional services creating marketing materials for in-store and online in the following forms: FSDUs; Barkers; Website/email banners and more.

ParkAcre can also provide an activation guide for stockists.

Fast Tracked Activation

  • Activation
  • Onboarding pack
  • Promotional activity
It is in ParkAcre’s best interest to get stockists up and running as fast as possible.

ParkAcre will facilitate a quick and effective activation by streamlining processes and proactively providing the necessary tools to activate the brand: necessary formulation modifications; fast tracked exportation and commercial documents; training and education of the brand, along with a complete brand book; support with activation online and in-store.

Whatever the territory, our expert team is here to help.

Our onboarding pack will provide stockists with the tools they need for a seamless route to market.

We will help you drive sales through successful marketing and promotion.

ParkAcre is keen to ensure the success of its products and invite stockists to share any additional opportunities for promotion, either in-store or online.

Become a Stockist

We are incredibly proud of this product range, and we are very excited to get started working with you and your business.

Please follow the web link to our online form to start your application.

Begin Application

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Company No. 5565795